How do you communicate about a plan when the plan is evolving? Many businesses and schools are experiencing this now with the COVID-19 pandemic. Here are four tips to help navigate this tricky situation.
How We Monitor News Coverage and Measure Reach
At MP&F, we deploy a variety of tools and methods to source and maintain connections with journalists and influencers, monitor news reporting and measure public sentiment around news issues and article performance. Among our favorites is Cision, which helps us help clients across a range of industries from education to industrial and hospitality to healthcare. What it is: Cision is an online resource that has a global database of media outlets, journalists, bloggers and influencers whose information can be reviewed based on location, topics covered and reach. At MP&F we also use Cision’s clip reporting and measuring features to report …
Andrew Jackson’s Hermitage Celebrates Battle of New Orleans Bicentennial With Speakers, Military and Launch of New Exhibit
To mark the 200th anniversary of Andrew Jackson’s stunning victory in the Battle of New Orleans, The Hermitage celebrated with the launch of an exhibit taking a new look at Jackson’s life and a ceremony with Tennessee Gov. Bill Haslam and Nashville Mayor Karl Dean. The launch of Andrew Jackson: Born for a Storm is the first comprehensive content change in the Andrew Jackson Center in 25 years, and the title comes from a famous Jackson quote: “I was born for a storm, and a calm does not suit me.” It’s the latest step in a multiyear plan that will …
WGU Tennessee To Award Ten $10,000 “Tenn-K” Scholarships
State-endorsed nonprofit university WGU Tennessee today announced it will award 10 Tennesseans $10,000 scholarships as part of its new “Tenn-K” Scholarship program. “WGU Tennessee was founded to set the gold standard for affordable, quality online education customized to the busy lives of working adults,” said Dr. Kimberly K. Estep, WGU Tennessee chancellor. “The ‘Tenn-K’ Scholarship—in both its size and its name—reflects our commitment to helping more working adults in our state ‘go the distance’ and complete a bachelor’s or master’s degree in 2015.” The scholarship, which covers more than 80 percent of WGU Tennessee’s already-low tuition of $3,000 per term …
How the Nashville Technology Council plans to use a state grant to boost region’s IT workforce
MP&F client Nashville Technology Council has received an $850,000 grant from the governor’s office as part of the Labor Education Alignment Program, part three of Gov. Haslam’s Drive to 55 initiative. Read the full story, which ran in the Dec. 17 issue of the Nashville Business Journal, below. The Nashville Technology Council has landed an $850,000 grant from the governor’s office, money that council CEO Bryan Huddleston says will be used to foster collaboration between businesses and local colleges and to develop a home-grown pipeline of technical talent in Middle Tennessee. The grant is part of the Labor Education Alignment Program, the third component of Gov. …
WGU Named a Top School by Military Advanced Education for the 8th Consecutive Year
For the eighth year in a row, nonprofit Western Governors University—parent university of WGU Tennessee—has been named a Top School by Military Advanced Education (MAE) in its upcoming 2015 Guide to Colleges & Universities. The annual guide highlights institutions that provide the best educational options and fit for military service members, veterans, and their families. WGU was selected as a military-friendly school because it meets the needs of service members in areas such as affordability, flexibility, and online support services. WGU’s online bachelor’s and master’s degree programs are approved for tuition assistance for active-duty, reserve, and National Guard personnel. Veterans …
Hermitage Celebrates Andrew Jackson With New Exhibit
The Hermitage, Home of President Andrew Jackson announced today that it will launch its first large-scale change to its space in 25 years with a new exhibit on Jan. 8, 2015 commemorating the bicentennial anniversary of the Battle of New Orleans, where Jackson led a small group of American soldiers to a decisive victory in the War of 1812. In addition, all military personnel, active and retired, will be allowed in free in 2015. Read more in the Nov. 24 edition of The Tennessean. Hermitage Celebrates Andrew Jackson With New Exhibit The Hermitage on Monday announced a new $1.1 million exhibit as …
Santa Train Keeps Christmas On Track
This weekend was the 72nd running of The Santa Train, an Appalachian Christmas tradition which is co-hosted by MP&F client CSX. Celebrity guest Amy Grant passed out toys, food and goods to children at the various stops along the 110-mile route. Read more about Amy’s experience in the Nov. 23 edition of The Tennessean. Santa Train Keeps Christmas On Track KINGSPORT, Tenn. – Christmas came a month early for hundreds of country girls and boys Saturday as the Santa Train merrily moseyed through rural Kentucky, Virginia and Tennessee. A 110-mile magical sleigh ride along the rails, this Appalachian holiday tradition …
Amazon’s Scott Campbell Using Veteran’s Talents
Amazon’s Charleston fulfillment center Senior Operations Manager Scott Campbell was recently profiled in the Nov. 10 issue of the Cleveland Daily Banner. Campbell is one of many military veterans who have found careers at Amazon. The company is always looking to hire more veterans with the help of its dedicated military recruiting team made up of veterans from all branches of the armed forces. Scott Campbell using veteran’s talents Bronze Star recipient making difference at Amazon Recent statistics show the unemployment rate for veterans runs slightly higher than the country at large. That is happening despite the fact service members …
Amazon’s Tuition Program Helps Educate Employees
Through the Amazon Career Choice Program offered to eligible employees, the company will pre-pay 95 percent of tuition at accredited schools up to $12,000 over four years. Brent Lancaster, an associate at Amazon’s Lebanon fulfillment center, is one of many employees using this generous benefit. Read his story in the Nov. 14 issue of The Lebanon Democrat. Tuition program helps educate employees Indications show that the country’s future workforce has to be educated, and one company is providing its employees with a boost for their future. The Amazon Career Choice Program launched in July 2012, and at least one Lebanon Amazon …
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