Read our insight blog posts.
Aug. 10, 2022
*Reely* Good Advice From Gen Z
It’s *Reely* no surprise that short-form videos are dominating Instagram engagement, but many of our clients are wondering how to get started. Without an understanding of how to make Instagram Reels feel authentic for your brand (or influencers starring in…
Jul. 26, 2022
Here Today, Gone Tomorrow: The New Age of Data Privacy
We live in a digital-centric world, and more and more, people want online content that feels relevant and personalized to them. But at the same time, consumers recognize the value of their personal data and the risks that come with…
Jun. 30, 2022
Landing Coverage When the Odds Are Stacked Against You
When the entire world is focused on one topic, how do you get your message to rise to the top and be heard? Throughout the pandemic, we used a few tried-and-true best practices to help our health care clients cut…
Jun. 07, 2022
Easing Into Events
With COVID-19 restrictions’ letting up, MP&F clients have been easing into events very cautiously, but optimistically. It’s been a long two-plus years, and we’ve gleaned plenty of best practices from helping plan dozens of events during the pandemic. Here are a…
Mar. 21, 2022
Google Recognizes MP&F as a Premier Partner
It’s not every day that you’re recognized in the top 3% of agencies in the country, but that’s exactly what happened recently at MP&F. Google awarded our team with its prestigious Google Premier Partner designation. We’re honored, but mostly we’re…
Jan. 14, 2022
Five Tips for Crisis Communications
Imagine this … You’re a senior leader in the booming health care industry. Q4 of the year found your company exceeding all goals and you set your aspirations even higher for the next year. Halfway into Q1, you think this…
Dec. 20, 2021
Building Community Through Social Media
As communications pros, we love helping clients tell their stories. And with social media’s ever-evolving platforms available literally at your fingertips, there are more opportunities than ever to reach your audience and tell your story. One of the most authentic and productive ways to…
Dec. 03, 2021
No Longer the Underdog, LinkedIn’s Time is Now
There are 10.4 million open positions in the U.S. right now.1 Chances are good you’re an employer working to fill one of them or a job candidate vying for one. And chances are you’re more than aware of LinkedIn as…
Oct. 12, 2021
Looking for Success in Senior Living? Embrace Technology.
Over the last two years, the COVID-19 pandemic has changed the way businesses in every industry operate, senior living arguably more than others. In fact, the pandemic accelerated a trend that’s been on the rise for years – the need for more sophisticated digital marketing strategies to…