Andrea Vidaurre builds data-driven paid media strategies that spark real results. With expertise in both digital and traditional media, she helps brands connect with the audiences that matter most—delivering measurable impact across industries like education, nonprofits, health care, insurance and more.

Andrea joined MP&F as a paid media specialist after working as a media coordinator at Indianapolis-based agency Hirons, where she gained hands-on experience in research, planning, and buying for clients including the Indianapolis Indians, health care organizations and a nonprofit serving individuals who are visually impaired. She also completed a robust marketing internship with AMBEST, a nationwide network of independent truck stops and service centers, where she created social media content, developed promotions and supported CRM operations.

A proud Hoosier, Andrea graduated from Indiana University Bloomington in 2022 with a bachelor’s degree in media management (concentration in advertising) and a certificate in the Psychology of Business. Now based in Nashville, she enjoys exploring the city’s food scene, traveling whenever she can, and spending time with her three beloved pets—Gladys, Theo and Granny.