It’s not often you can say with authority that your campaign was one of the best in the world, but that’s the news from MP&F today. The 2018 Global SABRE Awards winners have been announced, and we’re a winner! The “Don’t Be An Accidental Drug Dealer” campaign we have worked on with our client BlueCross BlueShield of Tennessee has been named one of the 40 best PR campaigns in the world for 2018. The Holmes Report’s SABRE Awards competition received over 5,500 entries from more than 60 countries in the Americas, Africa, the Asia-Pacific region, Europe and the Middle East. …

Earlier this month, MP&F coordinated a Holiday Home Tour with 15 social influencers from across the country on behalf of our client Kirkland’s. It was a huge success, and we loved the Christmas décor inspiration our blogger partners provided us! As part of the home tour, each social influencer was given a Kirkland’s gift card to shop for seasonal, on-trend products to style and photograph in their homes. Throughout the week, they linked to the other influencers’ posts to invite readers to hop from one blog to the next. To gain excitement and engagement, Kirkland’s gave away a $1,500 gift …