Insights

Read our insight blog posts.

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Aug. 22, 2017

For Agency Owners, Diversity Is a Steppingstone to the Future
MP&F partner Alice Chapman serves on the board of the PRSA Counselors Academy and is a PRSA member. Her most recent blog post, about the importance of diversity in an agency setting and MP&F’s commitment to being a diverse and…
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Aug. 04, 2017

Leadership and Accountability Lessons Can Be Fun
My parents taught me about leadership and accountability, and I haven’t stopped learning and growing. I feel that I’m just as curious now as I was when I was younger. I enjoy seeing how leaders of different organizations, whether they’re…
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Jul. 18, 2017

Why Mentorship Even Matters
The idea of “mentorship” is a hot topic in the public relations sphere right now, and justifiably so. It’s a concept that has grown in the communications field, and there are countless thought-provoking pieces on the subject (Erica Cooke’s Platform…
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Jun. 20, 2017

Three Ways Social Media Marketing Is Like a Country Music Song
Nashville – the home of country music, cowboy boots and the Grand Ole Opry. For most Nashvillians, country music becomes a part of life. If you’re a native, you can probably give personal tours of the Ryman, point out at…
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Jun. 08, 2017

Here’s what’s … On! Our! Powerplay(list)!
The Nashville Predators are entering a pivotal Game 5. Our city sits on the precipice of frozen glory. The timid need not apply, as the pressure will only continue to rise, the stakes only to get higher. We at MP&F…
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May. 17, 2017

The Evolution of the Digital Influencer
It’s time to recognize the evolution from “blogger” to “influencer” and adjust the way we are speaking about this aspect of a digital strategy. Bloggers can be influencers, but influencers are not necessarily bloggers. This person may or may not…
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May. 04, 2017

Sticking Around at MP&F
It was a real honor to introduce MP&F partner Alice Chapman as a new member of the Downtown Nashville Rotary Club recently. The experience reminded me of something very special about our workplace as we celebrate the 30th anniversary of…
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Apr. 18, 2017

A word on buzzwords
It’s taken me a long time to ideate this piece of snackable content. After all, I was working to craft a cutting-edge, viral blog post with perfectly synergized messages aimed at exposing pain points around the pervasive use of jargon…
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Mar. 28, 2017

View From 30 Lunch Series: Storytelling for Results
MP&F is celebrating 30 years in business, and we realize that most anniversary news is met with responses like: Oh, really? That’s nice. Yes, I got the release. No, my readers don’t care. Shoot … I forgot. I’m sorry, honey.…