Read our insight blog posts.
Jun. 04, 2019
SPORTS AND SOCIAL MEDIA – Part 1
The Nashville sports scene has been buzzing this spring. From hosting the 2019 NFL Draft in front of a record 600,000 fans and the NHL’s Nashville Predators’ playing in the Stanley Cup Playoffs to welcoming a former NBA star player…
May. 06, 2019
Making a Career Shift? Adapt, Learn, Grow and Continue To Hone Skills
I had a lot of self-doubts when I chose to leave my job in Washington at the U.S. House of Representatives Committee on Natural Resources, move to Nashville and change careers. Every negative scenario regarding this decision ran through my…
Apr. 09, 2019
Five Things We Look for When Hiring an Intern
It’s no secret that the right internship can be tremendously helpful for young people’s careers. Benefits of an internship can include experience, networking opportunities, class credit (if a school recognizes it) and a paycheck (assuming it’s a paid internship ……
Jan. 14, 2019
Life In The Fast Lane: MP&F and Nissan
MP&F has been working with client @NissanUSA on a national experiential marketing program. The program features augmented reality to showcase Nissan Intelligent Mobility. The campaign invites consumers to experience the excitement of Nissan Intelligent Mobility at live events across the…
Jan. 09, 2019
Happy New Year! Trends To Look For In 2019
Prognosticators often compile myriad facts and evidence when making predictions for the New Year. The communications industry changes so frequently that predictions for the New Year can often come and go within just a few months, but that won’t stop…
Nov. 09, 2018
Takeaways from Adobe MAX
By Greg Ellis and Kelli ClaytonEditor’s Note: A few weeks ago, on Oct. 14, MP&F designers Greg Ellis and Kelli Clayton made the voyage out West (Los Angeles, to be exact) to attend the legendary Adobe MAX Design Conference. If…
Oct. 09, 2018
How Nashville Became Smashville
MP&F Loves Our Preds – Watch the hype video HERE during the 2016-17 Stanley Cup run (P.S. – That’s Javier in the skates). Stick taps for the Preds’ marketing and communications department As the puck drops tonight for the Predators home…
Oct. 02, 2018
Integrated Marketing Helps Health Care Practices
Marketing a family of brands Every marketing challenge is different. Some are more complicated than others. And then there are the ones that really make you stretch. Those are the kinds we like. Early in 2018, a company with 40-plus…
Jul. 31, 2018
Understanding Search Engine Marketing
Have you ever thought about what happens behind the scenes when you “Google” something? Odds are, it’s a lot more than you think. As soon as you click Search, a bidding war begins between the products and services that are…