NASHVILLE, Tenn. (Dec. 7, 2020) – The National Museum of African American Music (NMAAM) will officially open on Martin Luther King Jr. Day, Monday, Jan. 18. On that day, the museum will host a socially distant ribbon-cutting ceremony with museum board members, staff, elected officials and community leaders at the entrance to the museum located at the corner of Fifth Avenue and Broadway in downtown Nashville. Museum members will have the opportunity to tour the museum during Members Preview Weekend on Saturday, Jan. 23, and Sunday, Jan. 24, and the museum will open to the public the following weekend, on Saturday, …
Eight Traits of Great Emails
Chances are there are a few unread marketing emails and companywide blasts in your inbox right now. Some you’ll click on immediately, maybe even read all the way through. And some will be an immediate Shift + Delete. What makes the difference when it comes to good email and bad? An election season, the COVID-19 pandemic and now the holidays give us a lot of examples of both types. Here are a few ways to stand out from the crowd — in a good way. Would You Open This?The subject line is arguably the most important part of an email, …
MP&F Strategic Communications Promotes Five Senior Leaders
NASHVILLE, Tenn. (Nov. 19, 2020) –MP&F Strategic Communications has promoted five members of its senior leadership team. “We’re extremely proud of this group of hardworking individuals,” said Alice Chapman, MP&F managing partner. “Their leadership and continued professional growth are essential to the future success of our company.” ACCOUNT SUPERVISOR TO SENIOR ACCOUNT SUPERVISOR Stacy Alcala joined MP&F in 2007. Her areas of expertise are crisis communications, event planning, community outreach, media relations and marketing materials development. She leads MP&F’s work within the senior living industry. Leigh Lindsey, APR,has nearly 15 years of agency experience and leads several of MP&F’s longest-standing client teams. Lindsey’s …
Largest MLS in Tennessee Reorganizes Leadership Team, Announces Company’s First Chief Relationship Officer
NASHVILLE, Tenn. (Oct. 23, 2020) – Realtracs, the largest MLS in Tennessee, has reorganized its leadership team and has announced Julie Davis as the company’s first chief relationship officer. In addition, the MLS has promoted Mark T. Hill to chief operating officer and Casey Phillips to customer support director. “At Realtracs, we believe in cultivating our leadership from within our organization,” said President and CEO Stuart White. “Julie, Mark and Casey are exemplary leaders who are key to our providing the best possible product and service for our users.” In her new role as chief relationship officer, Davis oversees the …
Tennessee MLS Offers Free Diversity Course to 16,000-Plus Users
NASHVILLE, Tenn. (Oct. 19, 2020) – Realtracs, the largest MLS in Tennessee, will cover the cost for its 16,000-plus users to participate in the National Association of REALTORS® At Home with Diversity course, which provides guidance to Realtors on how to work effectively with multicultural clients. The course offers Realtors new skills and tools to diversify their clientele and engage with new client groups. From fair housing to cultural differences, At Home with Diversity helps agents work constructively with all potential clients. The course focuses on cultural and personal biases, multicultural marketing, and building an inclusive business plan. Realtracs users can …
Additional Details Announced For 2020 Santa Train
Event sponsors bring reimagined Santa Train to Appalachia KINGSPORT, Tenn. (Oct. 30, 2020) – CSX, Food City, Appalachian Power, the Kingsport Chamber of Commerce and Soles4Souls today announced location and safety details for this year’s Santa Train. In lieu of the traditional Santa Train event, holiday gifts will be distributed at four Food City locations along the usual Santa Train route on Saturday, Nov. 21, from 8–10 a.m. at each of the four locations. These precautions are being taken to best ensure the safety of the communities amid COVID-19. The locations for gift distribution are: Shelbiana Food City #475 2138 …
Key Takeaways From Adobe MAX 2020
Every year, Adobe – a software company many creative teams use for everything from design to illustration to photo editing – produces Adobe MAX, ordinarily an in-person conference highlighting new products, software releases, tutorials and inspirational talks. This year, creatives from all over the world tuned in for a free, virtual conference to draw inspiration and learn from the best in the business. Our team’s key takeaways from this year’s event: 1. Virtual collaboration among creative teams is more important than ever. Creative people draw inspiration from being around each other. Whether in internal teams or with our clients, we …
How To Talk About Your Work (Organization, Project, Etc.) Without Bragging
As an editor at The Tennessean several years before joining MP&F, I knew the folks at the firm before I became one of them. Whenever an MP&F executive entered our newsroom – especially a partner wearing a suit, which was the only thing partners wore to the newsroom in those days – we knew the story they were bringing with them would be important, exclusive, top-secret – or all of those things. Now that I am lucky enough to work at MP&F myself, I understand that beneath my colleagues’ polished presentations are people whose pandemic work-from-home lives are just as …
Are You Remaining Virtually Engaged With Colleagues?
In a time of remote work, making sure we find ways to enjoy each other is more important than ever. Do Great Work. Have Fun. Make Money.As a member of MP&F’s RAA-RAA (aka party planning) Committee, fulfilling the “Have Fun” portion of our company tagline has always been one of my favorite parts of working here. From monthly birthday treats to extravagant Halloween parties, to making sure the Kegerator always has a great local beer on-tap, it’s never been much of a challenge to make sure my fellow MP&Fers enjoy a never-ending supply of fun. Now in a time of remote …
Santa Train Partners Announce Alternative Plan for 2020 Event
KINGSPORT, Tenn. (Aug. 12, 2020) – CSX and the Santa Train partners today announced an alternative plan for this year’s event. Holiday gifts will be distributed at key Food City locations along the usual Santa Train route instead of from the traditional train. This decision was made after carefully monitoring the COVID-19 pandemic and reviewing the CDC’s recommendations for hosting events in 2020. “The health and safety of our employees, volunteers, attendees and the community is always our top priority when we are planning the Santa Train. We decided it was in the best interests of all parties to rethink …