Marketing Analyst

MP&F Staff Full-time Positions, Marketing, Research & Data Analytics

MP&F Strategic Communications is seeking a Marketing Analyst to manage the building of marketing dashboards and analyses of marketing, advertising and PR campaigns in order to offer strategic insights, craft reports and suggest campaign improvements based on an understanding of data, marketing tactics and clients’ business objectives. Responsibilities will include: Develop an analysis or testing strategy based on questions or hypotheses presented by account teams or clients. Develop campaign KPI recommendations, monitor analytics and analyze audience segments to better profile and engage with prospects at all points along the marketing funnel. Work with clients and account teams to guide which key performance …