So, your brand wants to experiment with disappearing images?

MPF Staff Blog Leave a Comment

Disappearing images are all the rage on social media lately, starting with the increasingly popular 5-year-old Snapchat and, more recently, Instagram’s disappearing stories feature. So now that there are two platforms doing the same thing, which one should brands use? The bottom line is deciding which platform is more effective for reaching your audience. Snapchat was introduced as a platform to let users send honest and sometimes embarrassing photos with the comfort of knowing they would disappear after 10 seconds. In 2013, they updated the app to have fun filters like puppy ears and flower crowns, along with a stories …

Our Time With the Marines During Marine Week Nashville

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Marine Week, the Corps’ largest community outreach event of the year, was held in Nashville, Sept. 7–11. MP&F had the honor and pleasure of working with the Corps on this large-scale project. There were more than 80 events across the city celebrating “Community, Country and Corps,” during a five-day span. Without getting into too much detail in this blog post, there was a lot of planning and communicating in the months leading up to and during Marine Week Nashville. We couldn’t have been happier with the results and the community’s embrace of the Marines. Thousands of visitors and residents participated …

There are bad ideas in brainstorms … And that’s good!

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You are doing yourself and your fellow creative professionals a disservice if you embrace the mantra of “There are no bad ideas in a brainstorm.” Almost every idea in a brainstorm is bad. That’s why only a few – at best – survive. Don’t go negative on me though, bro! All of these bad ideas are not a bad thing. What really is bad is ignoring the opportunity that comes along with a bad idea. Understanding why a bad idea is a bad idea helps to clarify why a good idea is a good idea. Why might an idea be …

The Marines are coming!

Stacy Alcala Blog, Insights Leave a Comment

More than 700 Marines are headed to Music City! MP&F Public Relations is working with the United States Marine Corps on their largest community outreach event of the year: Marine Week from Sept. 7 to 11. The events will feature hands-on displays, live demonstrations, time-honored Marine Corps traditions, an array of musical performances by the Marines and other artists, and additional events to showcase the history, military capabilities and community involvement of the Corps. All free. All open to the public. And all family-friendly. In preparation for this event, I had the chance to travel to Parris Island, S.C., to …

Mark McNeely Honored as the Nashville Emerging Leader 2016 Impact Award Winner

David Fox Blog, Inspiration Leave a Comment

MP&F’s founding partner, Mark McNeely, was recently presented with the Nashville Emerging Leader 2016 Impact Award by YP Nashville and the Nashville Area Chamber of Commerce. The award honors a top Nashville leader who has made a significant impact on guiding and mentoring young professionals in the community. Since MP&F’s doors opened in 1987, hundreds of PR pros and interns have contributed to the company’s success. Mark has invested in the professional development of each and every one of them. Mark also supports communications students through his relationships with universities across the state and continued support of communications scholarships. In …

4 Things To Know About MP&F

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For the past two months, I have worked as an MP&F intern conducting research, creating social media calendars, writing blog posts and generally learning what it’s like to work in an agency setting. It’s been a great experience that I will always cherish. For those who are curious as to what it’s like to work here, I drafted a blog post about my time at MP&F. 1.) MP&F has a long list of clients, and you will work with a diverse group of them. On my first day as an intern, I was placed on five different client teams in various industries …

Making the Most of Email Marketing

MPF Staff Blog, Insights Leave a Comment

In the world of Facebook, Instagram, Twitter and Snapchat, email is still the No. 1 digital activity. According to online marketing firm Ezanga, 58 percent of adults check their email first thing in the morning. Here are a few tips to help you optimize your email marketing: Create personal experiences. Don’t aim to sell; aim to enrich by creating a valuable experience through email marketing. This doesn’t mean you can’t promote your products or business, but show your customers how your products can benefit them. Know your audience. Most email marketing tools allow you to segment your mailing list into …

Staff Development Plan Pays Dividends

Alice Chapman Blog, Insights 1 Comment

MP&F partner Alice Chapman recently attended her fourth PRSA Counselors Academy Spring Conference, an annual event where independent agency owners and other senior leaders come together for professional development and networking. Chapman penned an article for PRSA’s monthly publication, Public Relations Tactics, expressing the importance of staff development and keeping employees engaged. We have provided Alice’s full column below with the permission of Public Relations Tactics. I recently returned from PRSA’s Counselors Academy Spring Conference, an annual event where independent agency owners and other senior leaders come together for professional development and to trade ideas and tactics on running a successful PR …

Conexión Américas Intern Joins MP&F for Monthlong Internship

MP&F Staff Blog, Inspiration Leave a Comment

MP&F recently welcomed Conexión Américas intern Arturo Prieto for a nearly monthlong internship. Arturo, a rising sophomore at Trevecca Nazarene University studying political science and business, previously interned with District 31 Metro Nashville Councilman Fabian Bedne and at Hola Tennessee. Wanting to hone his professional communication skills during his time at MP&F, Arturo played an important role on several client teams, from helping out with live social media postings to event management and distributing materials. We asked Arturo a few questions about himself that we thought our Engage readers may be interested in. Tell us something interesting about yourself that others …

MP&F Productions Presents ‘Ponger Games’

MPF Staff Blog, Inspiration Leave a Comment

In a world where all graphic designers are exceptional pingpong players … one … is not. But, that’s not stopping him from diving into Nashville’s Ponger Games: an underground pingpong tournament where one second you’re the paddle … and the next second, you’re the ball. Meet Greg Ellis. He’s got everything you would expect a young, big-city graphic designer to have: cool headphones, a tattoo, tight pants that are somehow also kind of baggy, an ironic hat and a sweet ride. Greg is hiding something from his fellow designers. He can’t pong. He can’t even ping. Now, Greg needs help …