The State of (Social) Media: What is on the Horizon for 2017

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Social media evolves daily, and it can be a challenge to predict the next turn it will take; but I’m willing to make a few predictions based on what we saw in 2016. Here are my predictions for the state of social media in 2017. 1.) Virtual reality will expand from gaming industry into social media  After watching this Ted Talk by Chris Milk, I am convinced that VR will have the ability to humanize social media and create a whole new experience – one that will make someone far away seem quite close. In 2014, Facebook purchased the main … Read More

The State of (Social) Media Part 1: Trends We Saw in 2016

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2016 was a big year for obvious reasons, many of which either were discussed on social media or involved social media in some facet. Personally, I’m obsessed with keeping up with social media trends, and at MP&F we want to make sure we are always one step ahead of the trends so we can guide our clients in the right direction when it comes to digital strategy. Here are the main social media trends I was intrigued by in 2016. 1.) The rise of Instagram Here’s the deal: Facebook is still the reigning king with 79 percent of online adults’ … Read More

The polls are in! MP&Fers reveal their most used apps

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PR life can be busy, hectic and challenging. But we love it. Now that mobile is the new desktop, apps have become our best friends. So I took an internal poll: What are your favorite apps that lessen your stress? Facebook and Instagram, we love you. But you were omitted since almost all of us use you. One thing I learned is that MP&Fers are hardworking, multitasking and multifaceted. We love to track our fitness goals, navigate around the infamous Nashville traffic, check social media, manage personal finances, be entertained and manage to-do lists. Below is a list of the … Read More