SPORTS AND SOCIAL MEDIA – Part 2

Brandon BarcaBlog

sports and social media

In our sports and social media blog series, which Sandy Weaver kicked off a couple of weeks ago (here), Senior Account Executive Brandon Barca says preparation will help you “win the moment.” As did Weaver, Barca worked in sports prior to joining MP&F. He spent 18 years in college sports marketing and communications, most recently as a digital and social media strategist for the University of Oregon in the Pac-12 and before that at Vanderbilt University. Barca created nationally recognized all-access videos documenting Vanderbilt’s football and baseball programs, and developed innovative ways to unveil Oregon’s trend-setting uniforms to a global … Read More

Andrew Jackson’s Hermitage Finishes FY 2018 With Record Attendance

MPF StaffNews

With nearly 230,000 annual visitors, Andrew Jackson’s Hermitage has marked the end of President Jackson’s 250th birthday celebration and the 2017–2018 fiscal year with its best attendance in two decades. Attendance at the presidential estate has increased every year since 2011, and the most recent attendance increase comes on the heels of the home and museum’s yearlong celebration of Jackson’s 250th birthday. Over the past year, the presidential home – one of Tennessee’s top historical attractions and top 10 mainstay attractions in Nashville tourism – has had high-profile visits from President Donald Trump, former first lady Laura Bush, Fox News … Read More

MP&F Makes The Tennessean’s Top Workplace List For Fifth Consecutive Year

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We are honored to announce that we were chosen once again as a Top Workplace of 2017 by The Tennessean. We’re also excited to be one of eight companies to have won this award five years in a row! Check out the full list of Top Workplaces in The Tennessean here. It also includes seven of our clients who earned spots on the prestigious list. The Top Workplaces list is based on the results of employee surveys that measure qualities such as company leadership, communication, career opportunities, working environment, managerial skills, and pay and benefits. If you are interested in working … Read More

Three Ways Social Media Marketing Is Like a Country Music Song

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Nashville – the home of country music, cowboy boots and the Grand Ole Opry. For most Nashvillians, country music becomes a part of life. If you’re a native, you can probably give personal tours of the Ryman, point out at least three friends who are extras on “Nashville,” and tell me where Keith Urban and Nicole Kidman recently had lunch. At MP&F, we love embracing all things Nashville, including our country music. Maybe it was the recent CMAs or the social media calendars I’ve been working on, but I’ve discovered country music has more to teach me than a lesson … Read More

Here’s what’s … On! Our! Powerplay(list)!

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The Nashville Predators are entering a pivotal Game 5. Our city sits on the precipice of frozen glory. The timid need not apply, as the pressure will only continue to rise, the stakes only to get higher. We at MP&F have made no secret of our borderline creepy obsession with our Preds and have spent much of the last few weeks keeping one eye on our work and the other on Bridgestone, which we can see out our window, just a couple of blocks from our office. To help spread our excitement, we’ve combined forces to create a Preds Pump-Up … Read More

The Results Are in Part 2 … 2017 IABC Music City Gold Pen Awards

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MP&F had a strong showing at the International Association of Business Communicators (IABC) Music City Gold Pen Awards ceremony last week at Noah Liff Opera Center. In total, for our work on behalf of our clients, we won nine awards of excellence and five awards of merit. Below is the list of MP&F’s winning projects. Award of Excellence Winners  Community Relations: nMotion Media Relations: Marine Week Nashville Digital Communications: Marine Week Nashville Community Relations Marine Week Nashville Marketing, Advertising and Brand Communication Marine Week Nashville Publications Marine Week Nashville Social Media Programs Marine Week Nashville Communication Research Marine Week Nashville … Read More

Local Nashville Restaurants Commit to Wasting Less Food

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Fifty-five restaurants from all over Nashville have joined Mayor Megan Barry’s initiative to reduce the amount of food wasted in kitchens. Restaurants such as Etch, Hattie B’s Hot Chicken, Dozen Bakery and Opry Entertainment are pledging to donate surplus food, compost food scraps and offer more flexible portions, among other measures during the Challenge that runs until May 31. Participating restaurants include a wide range of local favorites and hot spots, coffee shops, and nightlife establishments. “These restaurants have committed to a variety of food-saving practices, and we are eager to tout their success,” Barry said. “From fine dining to … Read More

Local Musicians Face Off In Final Round Of Competition To Win A One-Year, Rent-Free Stay At The SoBro

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SoBro Stars

On Saturday, musicians Jay Filson, Katie Ray, and Parker and Kelly Bradway will compete to be named “The SoBro Star” and win a yearlong, rent-free stay at The SoBro, Nashville’s tallest rental apartment high-rise. The “American Idol”-style final round is the culmination of a month long search for the “The SoBro Star” as part of Magellan Development’s artist-in-residence program. Dozens of musicians entered the contest by uploading a 60-second clip to social media. Wells Adams, “The Bachelorette” and “Bachelor in Paradise” contestant and local radio personality, will emcee the event. Judges Ashley Haugen, managing editor of StyleBlueprint; Morey Hill, co-host … Read More

The Hermitage Launches New Programming For Jackson’s 250th Birthday

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Trump Visit Hermitage

To commemorate the 250th birthday of the People’s President, the Andrew Jackson Foundation will launch a 12-month series of programs on his birthday, Wednesday, March 15, with the premiere of the new film “Jackson” about the seventh president’s life. The centerpiece of a weeklong series of events and programs will be the Presidential Wreath-Laying Ceremony at Jackson’s tomb at 11 a.m. March 15 at Andrew Jackson’s Hermitage. Ret. Gen. Keith Huber and Andrew Jackson VI will place the presidential wreath on Jackson’s grave accompanied by the Tennessee Army National Guard. Guests can attend the ceremony, listen to a patriotic music … Read More

Mayor Barry Challenges Local Restaurants to Reduce Food Waste

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Food Waste Initiative

Mayor Megan Barry is challenging local restaurants to reduce the amount of food wasted in their kitchens by participating in The Mayor’s Food Saver Challenge for restaurants – a joint project with the Natural Resources Defense Council’s Nashville Food Waste Initiative. Mayor Barry is the first mayor in the Southeast to issue such a challenge. The Challenge was launched at the James Beard Foundation’s Chef Advocacy Training in Nashville on Monday – where 21 well-known local chefs received training, led by national experts, on strategies to reduce restaurant food waste. Participating chefs included Maneet Chauhan, Levon Wallace, Jeremy Barlow, Matt … Read More