Digital Advertising & Marketing Specialist

Digital Advertising & Marketing Specialist

MP&F Strategic Communications is seeking a detail-oriented digital advertising and marketing professional. Qualified candidates will have at least three years of experience running paid campaigns across search and social platforms including Google, Facebook, Instagram, etc.

Responsibilities of the digital advertising and marketing specialist include:

  • managing multiple client advertising campaigns
  • developing digital ad campaign strategies
  • recommending and tracking budgets
  • placing ads
  • tracking and analyzing campaigns
  • optimizing campaigns for performance metrics and budget requirements
  • assisting team members with making recommendations to clients
  • integrating and tracking performance across channels including search, display, social and email
  • using data to identify, build and segment audiences
  • ensuring the latest paid search/social innovations are applied

Google Analytics, Google AdWords, Facebook Blueprint certifications a plus. The position is full time, and health insurance and parking are provided.

Benefits and Perks:

  • Competitive pay and benefits including insurance, paid holidays and family leave
  • Hybrid work model with generous work from home options and/or work from our 30th floor downtown Nashville home (paid parking included)
  • Unique Work From Anywhere program extends travel opportunities
  • A Google Partner team
  • Community give-back with our company pro bono program
  • Professional development and mentoring programs
  • Employee-driven culture, retreats, happy hours and more have made us a 10x Top Workplace winner