MP&F is seeking a detail-oriented digital advertising and media buying professional. Qualified candidates will have at least three years of experience running paid campaigns across search and social platforms including Google, Facebook, Instagram, etc.; will have familiarity with lead generation and email marketing; and will understand foundations of SEO.
Responsibilities to include managing multiple client advertising campaigns; developing digital ad campaign strategies; recommending and tracking budgets; placing ads; tracking and analyzing campaigns; optimizing campaigns for performance metrics and budget requirements; assisting account staff with making recommendations to clients; integrating and tracking performance across channels including search, display, social and email; using data to identify, build and segment audiences; and ensuring the latest paid search/social innovations are applied.
Google Analytics, Google AdWords, Facebook Blueprint certifications a plus. The position is full time, and health insurance and parking are provided.