View From 30 Lunch Series: Storytelling for Results

Lunch Series (2)

MP&F is celebrating 30 years in business, and we realize that most anniversary news is met with responses like: Oh, really? That’s nice. Yes, I got the release. No, my readers don’t care. Shoot … I forgot. I’m sorry, honey. Yes, I’ll do the dishes. No, I wasn’t watching the game. I love Gilmore Girls … will you turn up the volume? So … for one part of our yearlong celebration, … [Read more...]

Staff Development Plan Pays Dividends


MP&F partner Alice Chapman recently attended her fourth PRSA Counselors Academy Spring Conference, an annual event where independent agency owners and other senior leaders come together for professional development and networking. Chapman penned an article for PRSA’s monthly publication, Public Relations Tactics, expressing the importance of staff development and keeping employees engaged. We … [Read more...]

Reading recommendations from MP&F’s Keith Miles

I had the pleasure of participating in a panel discussion this morning sponsored by the Williamson County Chamber of Commerce and FirstBank. Our topic was marketing, public relations and social media. Dan Ryan of Ryan Search & Consulting moderated the panel, which included Kate O’Neill of [meta]marketer and Mark Cleveland of Swiftwick. The discussion was spirited and the audience questions … [Read more...]

10 Things You Should Know About Yelp

Marcia Masulla, senior community manager with Yelp Nashville, conducted a lunchtime professional development session yesterday for MP&F Public Relations staff members. The discussion focused on some of the different ways Yelp helps businesses – from local clothing boutiques to national brands – engage passionate consumers. Marcia shared the following list of 10 things you should know about … [Read more...]


BEEP BEEP BEEP. 6:30 a.m. Ten more minutes. If I skip breakfast, I can sleep 10 more minutes. BEEP BEEP BEEP. 6:40 a.m. Just 10 more minutes. Surely I have something to wear that doesn’t have to be ironed. BEEP BEEP BEEP. 6:50 a.m. Five more minutes? Would anyone notice if I was late? Yes, those papers aren’t going to clip themselves. Welcome to the real world. My internship this summer has … [Read more...]

How To Be A Great Board Member

Serving on a nonprofit organization’s board is a great way to learn new skills and expand your network, not to mention getting that warm and fuzzy feeling from helping others. But before you sign on, here are some questions to consider: Is the board you are considering a good fit? You should be familiar with the organization and have a passion for its mission. Visit Guidestar to learn more about … [Read more...]

At MP&F, no one is “just” a student

When I first arrived for my internship at MP&F in January, I really didn’t know what to expect. I had an idea of what working at a public relations firm might be like, but I suspected that I would be assigned mostly menial tasks such as getting coffee or making copies, as have some of my classmates at their internships. Three months later, I can tell you that is not the case here at … [Read more...]

There’s always room to learn and to grow

Doesn’t it always seem as though the supposedly least complicated machines and tasks end up proving to be the most difficult to use and to accomplish? It certainly seems to be the case around here: fax machines, the telephones with their dizzying array of flashing buttons, the copier that appears to necessitate months of training. They all seem to be much trickier to navigate than any other … [Read more...]

At MP&F, class is always in session

Last week, MP&F held its annual off-site company retreat. The retreat has become an important MP&F tradition – a time for us to reflect on the past year as well as the year ahead, to foster new ideas, to promote exercises in teamwork, and to have a little fun. As I look back on last week’s activities, I am struck especially by the relevance of this year’s retreat theme, which was “McNeely … [Read more...]